Role Of Media In Tribal Communication: Banjara Tribe Of Telangana

Table of Contents

Summary

An introduction

Origin of “Banjara” (Lambadi)

The Banjara Tribes have a unique way of life.

Communication of Banjara Tribes

Media’s impact on culture and tradition

Banjara dance and music

The advantages and disadvantages of social media on Tribal

Advantages:

Disadvantages:

Case Study Analysis

Case Study: Singer Bikshu Naik

Prizes

Assistance

Kin

Case Study of Singer Mangle Bai and Anchor

The Journey of Life

Rewards

In conclusion,

Sources

Summary

The role of media communication is crucial in human development. Similar to the above, media communication plays an important part in the transition of human development. It offers a wide range of possibilities for the advancement and development. Banjara tribe in South India is known for its ability to achieve many things. This paper will examine the influence of the media on the Banjara tribes. Media allows us to share many information, entertain and make people aware about the current phenomenon. This paper will also explain how the Banjara tribal communities succeed in renovating their lifestyles and customs using multimedia. We can discuss the benefits and drawbacks of media for Banjara tribes. A few case studies were conducted to show the progression of Banjara tribes.

IntroductionThe Latin English word for “tribe” comes from the Latin English word for “TRIBUS”. The Indian Tribal People settled in India with a unique culture. It also has a political and social organization. This tradition is still alive and well in all of these societies. The term “tribe” denotes a group or people who contribute to human society’s progress. India is a country that has different communication languages and social communities. Each community keeps its unique cultural and social characteristics. The Tribal Community in Telangana Region, specifically Lambada or Banjara, refers to common dialects, distinct cultures, and an adherence to the same dress and lifestyle. They share a similar culture, way-of-life tradition, and uniformity. Media plays an important role in the culture, tradition, and lifestyle of tribal people. It can have a negative impact on the culture and traditions of tribal people. The Telangana tribal (Lambada Tribes) The Telangana state’s population accounted for 64%. According to the 2011 census, 33 communities are listed as scheduled tribes. The highest population is the Lambada tribe. Also known as banjara and sugali, this community, which is often described as a nomadic population with roots in Malwar, Rajasthan, and spreading across India, is also called banjara, gormati, or banjara and sugali. They are found in remote areas such as hilly regions. This paper will examine the media’s impact on the tribe community of Telangana. It will also discuss how social media has influenced their traditional and cultural lives. Origin of Banjara (Lambadi). According to the banjaras, the Banjara tribe is from Malwar in Rajasthan state India. Banjara is believed be derived in Sankrit from vana charas, wanderers of the jungle. The Sankrit word sugali and Lambadi are derived from lavana (salt), their principal product. They believe that “Lal mati” was the British term for tallest people. In the British period, they were also known as “Lal mati”. The Lambadi people are called Bnjara, gormati, sugali, and Lambadi’s. They are often considered to be nomadic tribesmen who have their origins in Rajasthan. They migrated into Telangana around 230 CE from Satavahana’s dynasty. Lambadi tribes have been practicing this tradition since the time of Prithviraj chauhan. They were considered to be well-developed and commendable in some areas, while others are poor. Lifestyle of Banjara Tribes. The banjara tribes produced India’s first agriculture items by cultivating their Javari, rice, and barley. They believed the Indians and British were responsible for the Indian food item trade, which grew exponentially without credit to the banjara community. The community has felt resentful about this, and it now relies on farming and trading to sustain itself (each household in the community owns a piece of land for this). The Banjara Tribes of Telangana are on the verge to extinction. These people are not hunters and do not cultivate crops or trade goods. Communication among Banjara TribesCommunication was a vital part of humanity’s life. One day goes by without communication. This allows people to establish social connections, share knowledge, improve their lives and move on in their career. Communication is vital for economic development. However, communication is also a means of communication between tribal people (Banjara), as well as common men. The Lambadi would like to explore new cultures and languages in the 21st Century. They are proud of their native language and have made great strides in educating the village people through communication, radio, TV and print media. They can communicate with one another in a tribal common language. The media was influenced in Hyderabad district and Rangareddy. We will fund more Lambadies in Achaampet and Nalgonda in Kammam. We can also fund people in kothagudem. These are the major Lmbadies who speak their own languages. They live close to the cities, and settled on the edge of the forest that is not reserved by the government. They do not cultivate food crops or trade goods, and are not hunters. Media and Culture’s Role in Culture and TraditionMedia is plural for medium. Medium means communication. Mode of expression. The role of media communication is crucial in human development. It is also a major factor in many people’s lives changing and it offers great opportunities for growth and advancement. William A. Havilland, an American anthropologist, describes culture in his cultural anthropology. “Culture is a set or rules that, when applied to a group of people, results in behavior that falls within the acceptable range of behavior. In other words, culture does NOT refer to the behavior. Many modern definitions include emerging cultures “of society. Roop, rekha verma’s definition of culture in culture and modernity says that culture is “a system of expectation, value expression, value institutionization and enjoyment habit of people in general.” Many traditions are deliberately invested to enhance or highlight the institution’s importance. It is common to change traditions according to the times, which quickly becomes part of an ancient tradition. The media has focused attention on culture and tradition to help promote their traditional language. Mass media communication has had a profound impact on the culture of the Lambadi tribe. Each member of the tribe lives in a particular environment. Things like their families, schools, friends, neighbors, and so forth sap their individual identities. This is the daily interactions and small-scale communication they have with their environment and those around them. This type of culture is primarily oral and is formed mostly through word-of-mouth communication. Since the 19th Century, they have lived in a culture of mediation. Broader channels for public communication have emerged through the development of television, film, radio, television, and radio. They now see culture as part of a larger mediated world. It’s easy to see how the world has changed since 1960. Culture is simply a list of values and other guidelines that allow us to make sense out of our lives. It also involves their communication of ideas and values. Their modern culture is produced primarily by the mass media. Media receptions, media production, media texts and media singing are all interconnected circuits. Cultural values have an influence on what is produced. The way that the text is represented and formed is also affected. The biggest cultural festival held by the ethic community is Dance and music of the BanjaraBanjara Lambadi. It also hosts Teej festivals, Sevalal Jayanthi and the BanjaraBanjara Lambadi festival. They celebrate it in October Teej festival. Sevalal Jayanthi falls on February 14th. The biggest Indian cultural festival was first celebrated in 1980. For preserving the beauty and heritage of Banjara’s tradition, the Banjara tribe dancing is the most significant cultural heritage. They are proud to have it as a cultural symbol. They can celebrate their festivals and express their culture without restrictions or disruption from the authorities. The Lambadi people live under the police and military regimes, which restrict their economic freedom and religious rights. There are vastly different cultural behaviors in Lambadi than in other tribes of India or Telangana. Social Media and Tribal Advantages: The social media industry has seen rapid growth in recent years. Social media’s growth rate is surprisingly high. In just a few short years, social media platforms like Facebook, Twitter and What’sApp have grown exponentially and attracted millions of users. Technology is rapidly evolving and it is clear that people will continue to see its benefits. It has brought many benefits to society and tribal villages.

Sensitivity to society

Information updates;

Govt. Help Govt.

Promoting their culture, customs and heritage

Connectivity to others

Living style awareness

Food cultivation;

It will help them communicate better.

Disadvantages:However, on the other side it has also effected in negative way on the society and the tribal customs and culture. The positive and negative effects of social media on tribal culture and society can be used in any way. It all comes down to how you use social media and other electronic media. Users have the power to make the most of these tools.

Social media can lead to addiction. Social media sites can be distracting and can cause people to lose focus on the task at hand.

The impact of social media on children can be quite obvious. People share photos and videos that include violence or other negative content, which can have an adverse effect on their behavior as teenagers.

It also violates the privacy of people.

People spend more time interacting with others, which can lead to social lies like those of the family.

Many people share photos and videos they have on social media that could encourage others.

Case Study Observations: People who have made their life easier by using media

Bikshu Naik: A Case Study Bikshu naik, a Buvanagiri child, was born to Panya naik Thandah’s mother Santha bai and father Panya naik. They were survivors with 8 children. He had three older brothers who could take care of his family. He studied in his village from the first grad to the third grad and the fourth to seventh in Bollepalle district. The 10th APR school was built in Medak district. He listened to radio advertisements and news every day and decided that he wanted to become a singer. He had the opportunity to sing songs in rally Lalithkalavignanayathra. Srinivasa charyulu gau gave him the opportunity of singing in akshakala yathra. He joined polytechnic and began to write songs. After he was done with his studies, kethavath Somlal naik, his lecturer, asked him to sing at the studio. He promised to sing. But, he had other problems that prevented him from singing more songs. He hasn’t achieved fame in society. He hoped to become a top singer in India one day, but he was forced to move to Hyderabad to be a driver after the Hyderabad earthquake. His mother father, Masab Tank polytechnic collage, forced him to marry after the wedding. He gave up studying and took up care of his auto. He kept the details of his auto driving secretly because he didn’t have the income, housing rent or fees to support his family. However, it seems that the embarrassment at getting the meaning of the words means that he will be able to get back to what he wants. Bikshu naik became a popular singer in India Telugu folklore along with some 47 other countries unions. From 50 unions he’s registered, he served 40 of them. He is a skilled singer of folklore, melodeon, and classical songs. He has also performed in several state-organized events in India and the ministry of tribal affairs in Abu Dhabi. He would have received many awards in Telangan and Andhra Pradesh from various unions and state programs. ServiceBikshu Naik believed in serving the nation. It was not an easy question to answer. Your community, others, your society, and the environment in which you live are all examples of social work. Or the neighbor. There are many opportunities for social work in society. Many more social workers are able to do many things. It’s almost beyond the scope of their abilities. He served many different people. He provided services to elderly houses in Uppal Hyderabad. He also offered food and clothing to children. FamilyBikshu Naik was raised in a large family with his father Panya naik, and mother Santha bai. He has three siblings and eight sisters. Mangle Bai is an anchor and singer from India. She is most well-known as Sathyavathimodavath, who is unmarried. She was born in Basinepally thandah in Gutti mandal Ananthapur. Her favorite Lambadi attire is what makes her so popular. Youtube is her favorite channel. She performs at various festivals, both in Telangana and in Andhra Pradesh. V6 Bathukamma TV, MIC TV, HM TV are some of the channels she has worked with. She is currently working in Telugu with mice TV featuring. She is currently working as an ETV Telugu program producer. Life JourneysShe is currently working in ETV Telugu programs. She has had many rejections as a teacher and TV channel. But she never gave up and continued to struggle. She was invited by V6 News to be a guest artist at Dasara festival’s special event “Dhoom dham”. This was in 2011, the year that telugu news channel V6 News started the channel. The event was a huge success. With her Lambadi traditions, she was chosen as a news reporter in Teen Mar news. She has been named “Mangle” by Teen Mar news. Her goal is to be a singer. Her talent earned her the opportunity to anchor. Her talent as a singer of Telugu songs has been proven by her support from MIC TV’s youtube channel. All her songs have received millions of views. She’s a banjara woman who is the first to go out from her family and start to work in the music industry. Two of her events were in USA, one in New jercy (Diwali fest), and another one in Washington, D.C. (Banjara culture festival). She was given the opportunity by Telugu unions ATA, TATA, NATA, WATA, and now she is a singer and anchor on Telugu channels. She has been able to improve her life in the modern age of media communication because of her experiences. Awards Government award for best folk singer Telangana best anchor, V6 TV channel Banjara queen award given by Banjara unions. Communication is crucial for socio-political economic development in the country. The media communication played an essential role in the improvement of the lives for banjara communities. It’s the place where the banjara tribal culture, tradition, and lifestyle are found. Communication not only helps the family but also makes a difference in society. How media has influenced the culture and lifestyle of the Banjara tribe and changed their life style. Social media networks have not reached their full potential in rural politics. There is still much to be done in order to improve media communication services. However, with improved technology, connectivity will improve and these places will have the opportunity to profit from the media technology. Media can be a tool to help create a society that is well-integrated and has social responsibilities. Globalization has made it possible to create many social media services such as TV channels, radio and drama theatres. What Sapp, Twitter, and way to SMS provide mass reach but only for those with large budgets. However, it is possible to connect large populations. These platforms require the right technology to be possible. Social media must play a crucial role in helping people to realize their full potential. Many examples can show the impact of social media. These include social media such as facebook, but also local development authorities like Gramvaani. They have thrived and redefined social media in a new way that is both of development and social responsibility. Sources

Original: Results

Paraphrased: Outcomes

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Original: In most cases, public relations specialists use a variety of communication tools to reach their target audiences.

Paraphrased: PR professionals often utilize multiple communication methods in order to effectively engage their intended audiences. (https://www.carijournals.org/journals/index.php/JPR/article/view/653)

Popoola, I. S. (2004). The role of culture and survival of traditional African communication systems: A case study on the Yoruba Yoruba Tribal Group in Nigeria. Studies of Tribes & Tribals, 2(2): 105-111. (https://www.tandfonline.com/doi/abs/10.1080/0972639X.2004.11886509)

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Author

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    Amy Fox is a 28 year old school blogger, who has been writing for over 10 years. She has been a student at the University of Utah for three years and is now a graduate student.